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Content Creation Workshop to Improve SEO for your Business (B01135-161701)

Availability: Yes

Price: £95.00 Click here for information on help with fees

Weekdays/Time: Wed (10:00 to 16:00)

Starts: 29/03/2017

End Date: 29/03/2017

Number of Weeks: 1

Tutor Approval Required? No

Click here to see Alternative Dates ›

  • B01135-161702 Content Creation Workshop to Improve SEO for your Business Start: 01/04/2017
    Duration: 1 week(s) Days/Time: Sat (10:00 to 16:00)
  • B01135-161703 Content Creation Workshop to Improve SEO for your Business Start: 05/07/2017
    Duration: 1 week(s) Days/Time: Wed (10:00 to 16:00)

Course Overview:

This workshop is designed to support businesses in developing a digital content strategy to cover their website, blogs and social media sites for an integrated approach to marketing.

How to Enrol:

If you are booking and paying for yourself then you can enrol directly either online or in person at our Parkshot centre.

If your employer is paying for you or you are an employer wishing to pay for your staff members then please email training@racc.ac.uk

Entry Requirements:

This course is aimed at marketing and communication executives and business owners who want to optimise their sites.

To get the most out of this course you will need to have a good understanding of the basics of Search Engine Optimisation from our introductory course or have a similar level of knowledge.

Course Content:

How to develop a digital content strategy for an integrated approach to digital marketing covering the following:

- It's not about you. It's about your customers
- Determining what the customer needs and where they are looking
- What do your customers want?
- What do I offer?
- The Digital Marketing mix - Which channels should I use?
- Producing effective text and visual content
- Labelling content for search
- Measuring Success

Additional Information:

Price includes:

Training notes
Certificate of completion

For information on course fees and how to get additional help to pay for them look at our How to Pay for Your Course section.

Further Study and Career Opportunities:

Level 2 Search Engine Optimisation Tools and Techniques
Google Analytics
Google Adwords

Or email us on: training@racc.ac.uk to discuss what your requirements are and see how we can help you with these.

Information Advice and Guidance:

If you are looking for assistance on a new career path, course choice or looking for further opportunities then speak to our Information Advice and Guidance team.

 




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